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Top 16 Ashley Madison Competitors and Alternatives

Founded in 2001, Ashely Madison is one the best online dating/hookup websites in the world. It’s perfect for people looking for extramarital affairs and those who want a sense of escape from the trivialities of their monogamous relationships.

AshleyMadison.com has more than a million monthly active users and was also a victim on the 2015 cyberattacks. However, the hotter-than-hell dating site is back with more features and is considerably safer.The dating website has amassed more than 70 million users [1].Moreover, in 2021, the website made more than $27 million in revenue [2].

List of Some of the Top Ashley Madison Competitors

1. AdultFriendFinder

Year founded: 1966
Headquarter: Florida, USA

If you don’t know what AdultFriendFinder is or if this is the first time you’re hearing the name, don’t get the wrong impression, this dating and hookup website isn’t entirely about what you’re thinking. However, what it is about is finding a way to hook up with someone quick and to have a great night.

So, in other words, the website allows you to find someone for a one-nightstand, but with a completely normal, equally willing person (not a professional).

The website has more than 80 million monthly users (a bulk of which are from the US) [3]. However, one of the best things about the website is that it welcomes all manners of users, straight, gay, transgenders, etc.

However, the website does have an explicit focus on allowing members to explore their sexual fantasies, which is why it can be a great alternative to Ashley Madison.  Plus, the company earned an estimated revenue of $7 million in 2021 [4].

2. Get It On

Year founded: 2009
Headquarter: USA

Another dating and fling website from the early 2000s, Get It On is more of a casual yet anonymous adult cheating websites in the US. Being a prominent alternative to Ashely Madison, Get It On managed to surpass more than 0.5 million monthly users, most of which are registered members (a bulk of which are from the UK) [5].

The website is excellent for people who are looking to explore their sexuality and has a focus on helping members realizing their deepest sexual fantasies. For example, the website primarily focuses on helping find people the right match based on their sexual compatibility.

Moreover, users also have the option to request threesome adventures and 1-on-1 hookups. Get It On also offers cybersex services and has cutting-edge filtering features.

3. HeatedAffairs

Year founded: 2012
Headquarter: California, USA

The main idea behind HeatedAffairs is anonymity. And that’s exactly how they’ve operated and have become one of the biggest Ashley Madison competitors today. Anonymity is a critical component in maintaining discreet relationships, especially when it comes to committed or married individuals, and that’s exactly what HeatedAffairs provide. It has more than 48 million users across the globe [6].

In other words, it’s safe to say that it’s a mega cheating/dating site with membership open to people with different sexual orientations. The company offers comprehensive member profiles, private and public chat rooms, iOS app, and much more.

4. NoStringsAttached

Year founded: 2008
Headquarter: USA

Operating for more than ten years now, NoStringsAttached is another decent alternative to Ashley Madison. However, the website is specifically designed for single people or those stuck in committed relationships.

The site is more geared for adults and has excellent security features to help keep things on both sides hush-hush. You can join NoStringsAttached for free and if you opt to register as a member, you’ll have three different packages to choose from.

They also have really nice filter features to make it easy for users to find the best match. Moreover, the website has more than 3 million monthly users [7].

5. QuickFlirt

Year founded: 2015
Headquarter: USA

On QuickFlirt, you can find a compatible match just about anywhere in the world. The website is specifically designed to cater to speed daters, flirtatious individuals, and young men/women to have fun. The website has close to 400,000 monthly users [8].

The best part about the website is that once you’ve found your match, they’ll be ready to date you. No more “getting-to-know-you” involved! With over a million users, QuickFlirt has some wonderful app features that allow users to use video chat options, select and like pictures, and more. And best of all, your profile is kept private at all times.

6. BeNaughty

Year founded: 2000
Headquarter: Valletta, Malta

BeNaughty is exactly how it sounds like! It’s open, rough, and extremely to the point in the sense you just start flirting with the person you’re interested in (provided that they also match with you). It’s an excellent alternative to Ashely Madison if you’re looking to be naughty or to just have fun. Moreover, you’d also be surprised to know that the website is also ranked amongst the best when it comes to one-night-stands.

Signing up is free and BeNaughty has more the 17 million monthly users with a high female to male ratio. Moreover, BeNaughty has more than 500,000 monthly users from the US alone [9].

7. EliteSingles

Year founded: 2008
Headquarter: Berlin, Germany

When it comes to adult dating sites, especially for those who are really new at it, you’d suspect that a lot of websites may just be a scam. However, this isn’t the case with EliteSingles. One of the most credible Ashley Madison competitors, the website is geared for mature men and women along with people with different sexual orientations. Moreover, EliteSingles strives hard to help members truly find the best match as per their characteristics, compatibility, and whatnot.

Moreover, you’ll also have a great chance at finding someone decent and truly worth your time because the website doesn’t permit shady and off-putting behavior.  The company also quickly filters out immature users. The website as more than 13 million members across the globe [10].

8. Tinder

Year founded: 2012
Headquarter: California, USA

Tinder is amongst one of the most popular dating and matchmaking applications in the world. A prominent alternative to Ashely Madison, you can easily find matches based on your location and compatibility. All you have to do is swipe left or right to confirm or deny a match. However, the only way you’d be able to communication with your interest is if both you and him/her/they swipe right.

With more than 75 million users on a monthly basis, Tinder has a massive subscriber base of over 6 million [11]. Moreover, the company also recently introduced a new security feature where both users can check each other’s background in order to discourage catfishing.  Moreover, the company earned $1.4 billion in revenue [12].

Image credit Mika Baumeister on Unsplash

9. eHarmony

Year founded: 2000
Headquarter: California, USA

This popular dating and meeting website was founded in 2000 and is considered as one of the earliest sites in this domain. The website was started by Neil Clark Warren, who was a clinical psychologist. The website was developed by his son-in-law, Greg Forgatch. Moreover, it’s one of the biggest Ashley Madison competitors.

The main idea behind the online dating site was to help people find one another based on their psychology; likes, dislikes, characteristics, and values. eHarmony has a pretty detailed-oriented questionnaire that members are required to fill.

Being one of the first websites that were designed based on algorithms, eHarmony quickly rose to fame and after a decade of operation, it was able to amass more than 29million users [13]. Moreover, the company made $250 million in revenue [14].

10. Match.com

Year founded: 1995
Headquarter: Texas, USA

Being one of the earliest adult matchmaking websites in the world, Match.com operates in more than 50 locations across the globe. Moreover, the website is developed in a dozen languages. The company was also sued by a woman in 2011 who claimed that she was raped by a man who she matched with on the website.

Since then, Match.com has integrated strict member screening features but alas, there were still a lot of abuse-related complaints and problems that the company had the face.

In 2014, the company was able to launch its very own mobile app with the famous “Stream” feature that allowed members and users to view each other’s pictures, locations, etc. The website has over 11 million registered users [15]. Moreover, it earned $5.61 billion in revenue in 2021 [16].

11. Ok Cupid

Year founded: 2004
Headquarter: New York, USA

Founded in 2004, Ok Cupid rose to popularity fairly quickly and was also mentioned in the top 10 list of the best dating websites in 2007, posted by Time Magazine [17]. One of the reasons why Ok Cupid received a lot of attention was because of its free registration.

Moreover, the company also launched their mobile app, which enabled users to connect with potential matches – sending and receiving messages and whatnot.

However, it’s important to understand that Ok Cupid only has an app-based communication system, besides messaging, you won’t have any other way of contacting the other person.

The company also has its reputed “Stack” feature, which allows users to customize their search for the right partner in their locality.

Image credit Hello I’m Nik on Unsplash

12. Bumble

Year founded: 2014
Headquarter: Texas, USA

Bumble is a more toned-down alternative to Ashely Madison in the sense that it’s designed for men and women and people with different sexual orientations to find the right intimate partner. It pretty much works like Tinder in the sense that you have to swipe left to reject and right to accept any profile. And yes, both users can communicate only when they’ve both swiped left.

However, Bumble only allows females to message heterosexual males as a safety feature. But in homosexual pairings, both males and females can communication with each other from the get-go. In 2020, the website had up to 100 million users [18]. Moreover, the company earned $765.7 million in revenue in 2021 [19].

Image credit Good Faces Agency on Unsplash

13. Plenty Of Fish

Year founded: 2003
Headquarter: British Columbia, Canada

Started in 2003, Plenty Of Fish is one of the best Ashely Madison competitors. Available in multiple locations across the globe, the website is developed in nine different languages. The bulk of the dating site’s users come from the US, Canada, Ireland, and New Zealand. In addition, the company has more than 150 million registered users [20].

Plenty Of Fish was ranked as the top dating and hookup website in the UK back in 2011. Plus, it has more than 100 million monthly users! Although the company experienced a setback due the cyberattack in 2015, it did bounce back strongly in recent years, especially performing well during the brunt of the Covid-19 pandemic.

Image credit Hello I’m Nik on Unsplash

14. Victoria Milan

Year founded: 2012
Headquarter: Sliema, Malta

Victoria Milan is the Ashley Madison of Europe. The website is a decent alternative to Ashely Madison and has over 6 million registered members, a bulk of which are from European countries. Moreover, the company has a weekly user-base exceeding 100,000 and is essentially designed to accommodate the younger generation – from the ages of 25-35.

 Moreover, the website also provides users with a location feature known as “People Nearby”. You can easily look for a match right in your locality. Moreover, the website has more than 7 million members worldwide [21].

15. Zoosk

Year founded: 2007
Headquarter: Berlin, Germany

A prominent alternative to Ashely Madison, Zoosk is designed with its renowned Behavior Matchmaking Engine. What does it do? Well, it quickly interprets huge chunks of data from different users, learning a variety of characteristics and behaviors, including how they message and the number of times they click on a potential match. The company has 40 million monthly users [22].

The data helps users find someone that accurately fits their profile in terms of traits and characteristics. Moreover, the company also launched their photo identification features a couple of years ago to help make the platform more legitimate. This software helps prevent users from posting considerably younger pictures of themselves compared to their ages today. Moreover, Zoosk has an average yearly revenue of more than $210 million [23].

16. OurTime

Year founded: 2009
Headquarter: Texas, USA

It wouldn’t be fair to say that only young people can flirty date one another – what about older couples? Well, OurTime is a really good alternative to Ashely Madison in the sense that it offers dating profiles for relatively older women and men.

 It aims to make the experience fun for middle-aged to senior citizens too! The website has more than one million monthly users and has a wonderful community of people willing to help one another in finding the best match.

OurTime is exactly right for older people to meet their soulmates or people they want to see on a non-committal basis. Moreover, the website has more than 1 million monthly users [24].

Bottom Line

Dainis Grave

 References & more information

  1. Ashley Madison had 70 Million Users in 2020, Venturebeat.com
  2. Ashely Madison Revenue Stats 2021, Konaequity.com
  3. AdultFriendFinder 2021 Revenue Stats, Reviewbolt.com
  4. AdultFriendFinder 2021 Revenue Stats, Reviewbolt.com
  5. GetItOn User Stats, Top50hookupsites.com
  6. HeatedAffairs User Stats, Romancescames.org
  7. NoStringsAttached Monthly Users Stats, Besthookupwebsites.org
  8. QuickFlirt User Stats, Datingscout.com
  9. BeNaughty Monthly Users, Hookupdate.net
  10. EliteSingles Monthly Users, Mashable.com
  11. Tinder Reached 75 Million Users, Wikipedia.org
  12. Tinder 2020 Revenue Stats, Businessofapps.com
  13. eHarmony Massive Membership-Base, Clevescene.com
  14. eHarmony 2021 Revenue, Nachoanalytics.com
  15. Match.com Subscriber Count, 2021, Statista.com
  16. Match.com Estimated Revenue Stats, Businessofapps.com
  17. Ok Cupid Mentioned in Times Magazine Top 10 Dating Website, Wikipedia.org
  18. Bumble Crosses 100 Million User Mark, Wikipedia.org
  19. Bumble 2021 Revenue Stats, Bumble.com
  20. Plenty Of Fish Monthly Users, Ibm.com
  21. Victoria Milan Monthly Users, Dudehack.com
  22. Zoosk Monthly User Stats, Mashable.com
  23. Zoosk Average Revenue, Prnewswire.com
  24. OurTime Monthly Users, Bestcompany.com
  25. Featured image by Dainis Grave

 Tell us what you think? Did you find this article interesting? Share your thoughts and experiences in the comments section below.

Brianna Parker

She is a creative writer, corporate storyteller and global brand consultant, who has a unique combination of a business and creative mindset.

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