Business Strategy Hub

IBM Mission Statement | Vision | Core Values | Strategy (2024 Analysis)

Company: International Business Machine
CEO: Arvind Krishna
Year founded:
June 16, 1911
Headquarter: 
Armonk, NY
Employees:
282,100
Type:
Public
Ticker Symbol: IBM
Market Cap: $116.23 billion
Annual Revenue (2021):
$57.4 billion
Profit | Net income (2021): 
$5.743 billion

Products & Services: IBM Power | Watson ǀ Cloud Paks System | Business Automation ǀ Aspera | Cognos | Red Har Openshift
Competitors: HP | Xerox ǀ Oracle ǀ Accenture ǀ DXC Technologies ǀ SAP | Microsoft | Dell | AWS | Cisco

The fun fact about IBM is that the company has a nickname called “Big Blue” and the origin of this name is a mystery.

International Business Machine (IBM) is one of the best computer companies in the world. Established as the Computing, Tabulating, and Recording Firm by Herman Hollerith in 1800, IBM provides tabulating tools and equipment for analysis and tabulation.

Over the years, IBM has become the most significant information technology firm that provides a broad spectrum of software, hardware, and other services.

Today, more than 70 percent of yearly revenue comes from consulting and software, delivering sustainable growth. The Company’s profit increased at constant currency, with 8.6 percent growth, including 19 percent hybrid cloud revenue.

international business Machines generated annual revenue of $57.4 billion and $12.8 billion from operations.

Mission Statement

To lead in creating, developing, and manufacturing the industry’s most advanced information technologies, including computer systems, software, networking systems, storage devices, and microelectronics. And our worldwide network of IBM solutions and services professionals translates these advanced technologies into business value for our customers. We translate these advanced technologies into value for our customers through our professional solutions, services, and consulting businesses worldwide.”

IBM outlines its primary operations and features it capitalizes on in the mission statement. It defines the position of the company in information technology. The statement further signifies its unwavering commitment to adding value to its clientele through its operations.

IBM’s mission statement has the following key points:

IBM’s Mission Statement Analysis

· Leadership in IT

The Company reiterates its position and leadership responsibilities in the IT sector throughout its mission statement. It has held these responsibilities as an essential duty since it was established. This commitment to providing the best is evident in all the millstones they’ve achieved through different operations.

The first part of the mission statement defines these efforts, including monitoring and developing designs of tech-related products. The next section of the mission statement outlines breakthroughs the Company has stimulated in the IT field.

IBM’s impact on different sub-areas put it ahead of its competitors, establishing it as an industry leader.

· Global Networking

The second important feature of IBM’s mission statement is their focus on the workforce. The company brings together people from different cultures to create overall success. IBM considers its diverse workforce as the biggest asset. They provide the value that customers enjoy the most.

· Improving Lives

The Company places great stress on providing professional solutions to leave a lasting impact on product and service users. This is the reason IBM has a value-oriented and customer-leaning perspective.

Vision Statement

To be the world’s most successful and vital information technology company. Successful in helping out customers apply technology to solve their problems. Successful in introducing this extraordinary technology to new customers. Important, because we will continue to be the basic resource of much of what is invested in this industry.”

In its mission statement, IBM emphasizes “success” to highlight its progress and journey so far. The world’s famous information technology company focuses on maintaining a steady winning trajectory. The company considers it a crucial element for the business profile and stamping its prominent position in the IT sector.

IBM’s Vision Statement Analysis

The vision statement of IBM signifies the following points.

  • Leading Global Giant

The IT firm stresses its influential position in the industry and its determination to retain it. The Company aims to give competitors a tough time. It has focused on well-strategized and progressive business branding.

Today, the IT giant demonstrates itself as an ideal firm for customers and businesses looking for reliable services and advanced products related to systems including automation,internet of things, mobile, and security with measurable potential to improve people’s lives.

  • Impacting Communities

IBM has always focused on developing products or offering services that can impact the world in the long run. This purpose is evident in its vision statement. For example, the firm indicates that providing exceptional technology is its primary vision and all its inventions seek to improve lives and societies.

The approach is the same for the impact of the activities company poises to have on the business landscape.

Image credit: Mikita Yo

IBM’s Core Values

The core values of IBM are based on:

“Diversity and inclusion, innovation, being yourself, and focusing on change.”

These core values are embedded in the culture of IBM.

1. Diversity and Inclusion

The company strives to create an environment that provides equal opportunities to individuals of every community. IBM’s diverse culture allows for Asian American inclusion in the Compani on a large scale.

IBM offers 9000 career accelerator programs to all its employees, including black Americans, Hispanics, Asians, and women. The downloadable assets of IBM also proudly promote diversity and equality with its “Be Equal Merchandise”’

2. Innovation and Focus on Change

International Business Machines (IBM) takes pride in being the most innovative workforce across the globe. The company calls its employees IBMers, willing to offer the best of their abilities to drive success.

IBM embraces experts from a variety of backgrounds and rich cultures. Drawing knowledge and skills from across the world is the source of innovation for IBM. Each employee at IBM ensures to bring their full self to benefit the company.

Integrating core values allows IBM to take on more challenges and thrive.

 References & more information

  1. IBM, IBM Annual Report, IBM
  2. IBM,IoT solutions, IBM
  3. IBM, Diversity and Inclusion Programs, IBM
  4. IBM, Be-Equal-Social-Set, IBM
  5. Featured image by Mikita Yo

 Tell us what you think? Did you find this article interesting? Share your thoughts and experiences in the comments section below.

Brianna Parker

She is a creative writer, corporate storyteller and global brand consultant, who has a unique combination of a business and creative mindset.

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