Chick Fil-A Mission Statement | Vision | Core Values | Culture | Strategy (2024 Analysis)

Company: Chick-fil-A
CEO: Andrew Truett Cathy
Year founded: 1946
Headquarter: College Park, Georgia
Employees: 140,000
Type: Private
Annual Revenue (2021): 5.8 billion
Profit | Net income (2021): 1.24 million

Products & Services: Chicken ǀ Sandwich ǀ Nuggets ǀ Beverages
Competitors: KFC ǀ Wendy’s ǀ McDonald’s ǀ Taco Bell | Dunkin Donut | Chipotle

Chick-fil-A is famous for its excellent fried chicken sandwiches that are famous worldwide. The leading American fast food chain has been in the industry for decades. Born in 1946, the Dwarf Grill, the restaurant, rebranded within a few years.

Did you know? InChick-fil-A name “A” symbolizes “grade A” quality of food.

Chick-fil-A is among the biggest fast-food chains in the world due to its burgers. Customers love the chain for its delicious sandwiches and sides. Chick-fil-A also founded different versions of burgers with unique flavors.

Chick-fil-A’sannual revenue is $5.8 billion.

A comprehensive analysis of Chick-fil-A’sculture, vision statement, and core values in this detailed review will help you find what makes this company a favorite eatery among customers.

Table of Contents

Chick-fil-A Vision Statement/ Purpose

“To glorify God by being a faithful steward of all that is entrusted to us. To have a positive influence on all who come in contact with Chick-fil-A.” To live out our Purpose and honor Truett’s legacy, we are focused on creating a culture of care at the Support Center and in our restaurants.”

Chick-fil-AVision Statement/Purpose Analysis

Since the beginning, Chick-fil-A has followed its biblical principles and embedded them into the company’s corporate purpose. The leading fast food restaurant keeps its purpose center and front to help its teams steward the business and operations to impact lives positively.

Here is a detailed analysis of the most prominent American fast food restaurant chain.

Glorify God’s Principles through Service

Unlike other restaurant businesses worldwide, Chick-fil-A demonstrates, reflects, and appreciates religious teachings in its services. The company recognizes these teachings via the community activities it is involved in.

This vision of the company helps it keep the standard high and don’t let it compromise on the food quality. Chick-fil-A considers the business a way to serve the creation of God. That is why the company’s purpose includes humanity as one of the primary aspects.

It doesn’t end here, as Chick-fil-A ensures that its workforce maintains a healthy balance between work and personal life. Employees’ flexible schedule offers sufficient time to worship and rest so that they can feel refreshed when working. The company believes that a well-rested workforce can serve better.

Positive Impact on People

Based in Georgia, Chick-fil-A is one of state’s most sought-after fast-food chains. The food’s taste and quality standards significantly impact the people, whether they are customers or employees.

This passion and enthusiasm trickle down to the workers and suppliers and over 2000 Chick-fil-A franchises in the country. The aim is to influence maximum people to bring change.

Embedded Culture of Care

The purpose of Chick-fil-A calls for embedding a culture of care to honor the legacy of S. Truett Cathy. The reputed American fast food chain focuses on crafting a “culture of care” in its restaurant and support center. For Chick-fil-A, building a strong culture is imperative to offer fulfilling careers to employees and run a successful business.

The best part of this approach is that Chick-fil-A inculcates this notion of care for all its operational franchises, customers, and team members. Moreover, the company incorporates this Culture of care into community activities.

Chick-fil-A’s community grants support many nonprofit organizations led by people of color. Plus, it uses these grants on communities experiencing homelessness, hunger, and health issues.

Commitment to Honor and Support Everyone

The leading fast food restaurant chain is committed to providing a workplace culture where every member is treated with respect, honor, and dignity. The practices, policies, and values support this goal.

Social Responsibility

The approach to social responsibility entails four pillars:

√ Caring for people

√ Caring for communities

√ Caring for others through our food

√ Caring for our planet

For Chick-fil-A’s founder, a good company is caring. He ensured that the restaurant continued to impress and inspire people with this vision. The embedded Culture of care is a part of the company’s social responsibilities. Chick-fil-A strives to put its people first in whatever it does by cultivating a progressive work environment where they feel cared for.

Chick-fil-A seeks to make a positive impact on local communities as it strengthens the neighborhoods and cities that it serves. The restaurant chain also creates a meaningful and quality customer experience with its excellent food. The comprehensive leadership goal helps Chick-fil-A sustain a healthy, happy future.

Chick-fil-A Core Values

The core values of Chick-fil-A reflect its culture and purpose and shape employees and their work experience.

1. Willingness to Serve

Chick-fil-A is always willing to serve its team members, operators, and customers and does whatever’s in the company’s best interest.

2. Unity

Chick-fil-A believes in teamwork and leverages the power of collaboration. The inclusive culture strengthens diverse talent to maximize care for team members, operators, and customers.

3. Purpose-driven

Chick-fil-A models its purpose every day by connecting daily activities and work to the business strategy. It supports each other’s efforts to create a positive impact on people who work for the company.

References & more information