Brianna ParkerDatadog is a software as a service (SaaS) platform for developers and DevOps teams that monitors cloud-scale applications. It was developed in 2010 in New York by Oliver Pomel and Alexis Lê-Quoc.
The New York-based service was written in Python but later adopted the Go language and advanced technologies, such as Kafka, D3, PostgreSQL, and Apache Cassandra. It integrates with several tools like Kubernetes, Puppet, Ubuntu, Bitbucket, and Ansible to streamline developers’ workflows. In 2021, Datadog had around 3,000 employees and generated $1.03Billion in revenue.[1]
Datadog evolved from a monitoring service to full-stack security and SaaS analytics platform. It allows users to monitor their servers, databases, tools, and services. Developers rely on Datadog’s customizable platform to enable digital transformation and cloud migration, drive collaboration, and track business metrics.
The company customizes monitoring solutions to developers’ unique needs. Its SaaS platform has more than 400 built-in integrations and automates infrastructure and app monitoring, providing real-time observability. But the company faces stiff competition from Dynatrace, New Relic, AppDynamics, SolarWinds, and Splunk. [2]
Here is an in-depth analysis of top Datadog’s competitors and alternatives:
1. Dynatrace
Year founded: 2005
Headquarter: Waltham, Massachusetts
Dynatraceis an NYSE-listed tech company that offers a software intelligence platform for monitoring and optimizing apps. Its platform combines observability, automation, and continuous runtime app security with advanced AIOps to extract insights from data at scale.
For the fiscal year ended May 2022, Dynatrace reported a 32% increase in revenue to$929 million. Dynatrace and Datadog have around 3,000 employees each.[3]
Both Dynatrace and Datadog provide app monitoring solutions. But Dynatrace delivers deep and broad observability and advanced AIOps for multi-cloud serverless architectures. Organizations use Dynatrace’s software intelligence platform to modernize cloud operations and deliver flawless digital experiences.
AtDynatrace Perform in Feb 2022, the company announced new capabilities to empower engineers, developers, and security pros. The enhancements include software intelligence as code and automatic vulnerability detection and blocking. Dynatrace is the top Datadog competitor and alternative across the board. [4]
2. New Relic
Year founded: 2008
Headquarter: San Francisco, California
New Relic is a technology company that offers cloud-based monitoring software. Its solution helps website and application owners track the performance of their services. In 2022, New Relic had 2200employees and generated$785 million in revenue.
New Relic is an Application Performance Management(APM) that allows teams to monitor their apps. This APM visualizes all performance parameters for developers and site owners to implement appropriate and timely corrective actions.IT teams can use New Relic One for software process improvement and cloud service tracking.
Both solutions help users minimize downtime, maximize productivity and uptime, and improve customer satisfaction. New Relic is the best alternative to Datadog for application performance management. [5]
3. Cisco AppDynamics
Year founded: 2008
Headquarter: San Francisco, California
AppDynamics is a full-stack APM and IT operations analytics platform owned by Cisco Inc. The platform simplifies app management, provides extensive observability and allows users to monitor the performance of the entire IT stack. In 2021, Cisco had 79,500 employees and made$49.8 billion in revenue.
Both Datadog and Cisco AppDynamics are Leaders in Gartner’s APM Magic Quadrant and offer advanced app performance monitoring tools. AppDynamics’ APM software delivers traceability and full-stack observability with business context. It simplifies application management.
IT teams can use this solution to analyze customer experience, virtual machine performance, and app and infrastructure landscape.AppDynamics is a worthy Datadog competitor in the APM segment. [6]
4. SolarWinds
Year founded: 1999
Headquarter: Austin, Texas
SolarWinds is a software company that offers solutions for managing IT infrastructure, networks, and systems. The company caters to enterprises, MSPs, DevOps, and IT professionals globally.
In 2021, SolarWinds had around 3,200 employees and generated $719 million in revenue. The company expects between $730 million and $750 million in revenue for 2022. [7]
SolarWinds Server and Application Monitor allow users to implement and verify corrections in hardware or software in real-time. This solution runs on SolarWinds’ Orion platform and competes against Datadog in IT performance monitoring. Over 30,000 organizations use Orion.SolarWinds is one of the best alternatives to Datadog in observability services.
5. ManageEngine
Year founded: 1996
Headquarter: Chennai, Tamil Nadu, India
ManageEngine is an enterprise IT management software offered by Indian tech company Zoho.The platform provides OpManager, a flexible network monitoring tool. In 2021, Zoho had around 10,000 employees and made $697 million in revenue. [8]
ManageEngine and Datadog help organizations monitor and manage hardware and software devices.IT pros use the ManageEngine suite for application monitoring, troubleshooting, and service management and delivery. Its OpManager solution supports several OSes and hypervisor integrations required for managing IT infrastructure. ManageEngine is a worthy Datadog competitor in network, service, and app monitoring.
6. Microsoft Azure
Year founded: 2008
Headquarter: Redmond, Washington
Microsoft Azure is a cloud computing platform that offers application insights and analytics. Both solutionsallow users to collect and log operation data quickly and easily via a user-friendly portal.
In 2021, Microsoft had around 182,260 employees and made $168 billion in sales. The firm integrates Azure’s revenues in its intelligent cloud segment, which generated $60 billion in 2021. [9]
The main competitive advantage for Azure Application Insights is its integration with Microsoft productsand all OSes, including Linux, Android, and iOS. Users can integrate the platform with several code logging tools and install them on their servers to track UI utilization and user sessions.
The service sends automatic emails about any problem with apps running on Azure for the user to implement de-escalation measures. Microsoft Azure is a formidable Datadog competitor.
7. IBM Instana
Year founded: 2015
Headquarter: Armonk, New York
Instana is a robust network monitoring system owned by IBM, a leading software developer. This solution detects and identifies problems in organizations’IT networks. In 2021, IBM had around 350,000 employees and made$57.35 billion in revenue. The firm generated 70% of its earnings from software and consulting services.[10]
Both Instana and Datadog compete in the network monitoring segment. But Istana has a significant advantage due to IBM’scomprehensive product portfolio. Organizations can use Instana with IBM Tivoli Monitoring,Cognos, and other IBM solutions to manage and secure their IT assets.
In Dec 2021, IBM spun off its infrastructure services business Kyndryl to focus on AI and cloud-based products. IBM Instana is a worthy alternative to Datadog for network monitoring. [11]
8. Amazon CloudWatch
Year founded: 1994
Headquarter: Seattle, Washington
Amazon CloudWatch is a cloud-based monitoring platform offered by Amazon Web Services. It provides service monitoring, anomaly detection, debugging, and more. In 2021, AWS generated $62.2 billion out of Amazon’s $469 billion annual revenue. [12]
Amazon CloudWatch competes against Datadog in the service monitoring segment. But Amazon CloudWatch only caters to service providers, while Datadog is a full-stack monitoring platform.
Organizations can use CloudWatch with CloudWatch Logs and EKSorpersonalized metrics and dashboards to improve anomaly detection. Amazon CloudWatch is the best alternative to Datadog for service providers.
9. Broadcom Inc.
Year founded: 1991
Headquarter: San Jose, California
Broadcom is a technology company that offers networking, storage, and cybersecurity software focused on automation, monitoring, and security. The Broadcom CA Suite provides DX APM for application performance management.
In 2021, Broadcom had around 20,000 employees and generated $27.45 billion in revenue. [13]
Broadcom’sDX APM solution allows organizations to monitor their apps and IT environments. It can detect anomalies in networks, mainframes, databases, OSes, and middleware.
Then, users can leverage the DXI-level summarization to concentrate on mission-critical metrics and implement infrastructure-level debugging. Broadcom’s DX APM is one of the best alternatives to Datadog in-app performance management.
10. Splunk
Year founded: 1999
Headquarter: Austin, Texas
Splunk is a software company that provides monitoring, analytics, and data visualization solutions. The company offers Splunk APM that integrates with users’ trace identification systems. In 2021, Splunk had around 7,500 employees and reported a 20% increase in revenue to $2.67 billion. [14]
Splunk APM allows users to perform root cause analysis on operational issues in production and stage environments.DevOps teams can use Splunk or Datadog to analyze performance metrics and execute event monitoring for infrastructure and cloud services.
But Splunk serves more tech giants than Datadog, including 92 companies on the Fortune 100 list. Splunk is a formidable Datadog competitor in data observability services.
11. Elastic
Year founded: 2012
Headquarter: Mountain View, California
Elastic is a tech company that offers search, observability, and security solutions. Its observability allows users to manage large-scale deployments. In 2021, Elastic’s annual revenue increased 42% to $608.5 million. Its SaaS revenue surged 80% to $166.3 million. [15]
Both Elastic and Datadog offer full-stack monitoring and security platforms. But Elastic provides more observability tools than Datadog. Developers can use Logstash for log processing, Kibana for data visualization, and Elasticsearch for search analytics.
It also allows users to respond quickly and appropriately to issues. Elastic is a worthy alternative to Datadog for monitoring large-scale cloud-app deployments.
12. Micro Focus
Year founded: 1976
Headquarter: Newbury, UK
Micro Focus is a software and IT company that offers OpsBridge, a monitoring tool like Datadog. This solution identifies the root causes of technical issues and supports quick problem resolution. In 2020, Micro Focus had 12,000 employees and accumulated $3 billion in revenues.
Micro Focus offers data center solutions, endpoint management, IAM, security analytics, big data, and information security. Its OpsBridge tool is one of the best AI monitoring and analysis solutions.
More than 40,000 customers globally use Micro Focus’ predictive analytics and hybrid IT management to bridge the gap between old and new technologies and protect IT assets. In 2020, the company unveiled a three-year plan to increase revenue growth.
By mid-2021, its shares had surged more than 150%. Micro Focus’OpsBridge is one of the best alternatives to Datadog for AI monitoring.[16]
13. BMC Software
Year founded: 1980
Headquarter: Houston, Texas
BMC Software is an IT services and consulting company that offers solutions for DevOps, AIOps, and cybersecurity pros. Its TrueSight Operations Management solution competes against Datadog in infrastructure monitoring. In 2021, BMC had 6,000 employees and made around $2 billion in revenue.
BMC’s TrueSight Operations Management is a comprehensive infrastructure monitoring solution with a user-friendly dashboard. It is highly scalable and integrates with several monitoring tools to provide in-depth insights into IT environments in a single console.
Over 10,000 organizations rely on BMC’s software products and services, including 84% of the Forbes Global 100 Companies. BMC is a worthy Datadog competitor in IT operations management.[17]
14. Oracle
Year founded: 1977
Headquarter: Austin, Texas
Oracle is a leading tech company that offers application performance monitoring (APM) software. The company also provides cloud computing, cybersecurity, identity, and access management solutions. In 2021, Oracle had around 136,000 employees and reported $40.5 billion in revenue. [18]
Oracle APM solution allows users to monitor their applications and execute root cause analysis for identified issues. Both Oracle and Datadog help organizations manage and secure their apps and IT assets.
But Datadog provides IT monitoring, while Oracle offers end-to-end enterprise solutions. More than 4.6 million customers globally use Oracle’s products. OracleAPM is one of the best alternatives to Datadog for application performance monitoring.
15. Sumo Logic
Year founded: 2010
Headquarter: Redwood City, California
Sumo Logic is a cloud-based software company that offers data analytics and log management. Organizations can use Sumo Logic’s Continuous Intelligence Platform to automate data collection and analysis to improve app performance. In 2022, Sumo Logic had around 900 employees and generated $242 million in revenue.
Both Sumo Logic and Datadog help organizations acquire IT insights and manage their apps in real-time. But Sumo Logic offers an industry-first Continuous Intelligence Platform. It executes data collection and analysis and delivers actionable insights in seconds. Users can find relevant data from their logs through queries.
In Jul 2021, the company accelerated its expansion across Japan by launching its SIEM solution in the market. Sumo Logic’s Continuous Intelligence Platform is the best alternative to Datadog for modern apps and cloud infrastructures. [19]
References & more information
- Levy, A. (2021, Aug 5). Cloud stocks soar to fresh records as Datadog’s results help boost Cloudflare and Asana. CNBC
- Datadog, Inc. (2022, Jan 20). Datadog Announces Date of Fourth Quarter and Fiscal Year 2021 Earnings Call. PRNewswire
- Dynatrace (2022, May 18). Dynatrace Reports Fourth Quarter and Full Year Fiscal 2022 Financial Results. Stock House
- Horwitz, L. (2022, Mar 8). Dynatrace Perform 2022 delivers software intelligence as code and real-time attack blocking. Dynatrace Blog
- Rehman, I. U. (2021, Dec 8). Use New Relic: An Intuitive, Powerful System for Application Monitoring. Cloudways
- Robb, D. (2022, Apr 28). Datadog vs. AppDynamics: 2022 Software Comparison. E-Week
- SolarWinds (2022, Feb 17). SolarWinds Announces Fourth Quarter 2021 Results. Yahoo Finance
- Vardhan, J. (2022, Feb 15). Zoho’s profit soars to Rs 1,918 Cr in FY21; revenue crosses Rs 5,200 Cr. Entrackr
- Vailshery, S. (2022, Feb 21). Global Microsoft Azure revenue growth FY 2020-2022. Statista
- Healy, W. (2022, Feb 1). Where Will IBM Be in 3 Years? The Motley Fool
- Sayer, P. (2021, Oct 6). What is Kyndryl? IBM’s managed infrastructure services spin-off explained. CIO
- Sujay, L. V. (2022, Mar 22). Amazon Web Services: Annual revenue 2013-2021. Statista
- Broadcom Inc. (2021, Dec 9). Broadcom Inc. Announces Fourth Quarter and Fiscal Year 2021 Financial Results. PRNewswire
- Splunk (2022, Mar 3). Splunk Announces Fiscal Fourth Quarter and Full Year 2022 Financial Results. Yahoo Finance
- Boughner, L. (2021, Jun 2). Elastic Reports Strong Fourth Quarter and Fiscal 2021 Financial Results. Business Wire
- Frazer, S. (2021, Jun 25). Why one analyst believes IT updater Micro Focus could soar beyond £14. Shares Magazine
- BMC Software, Inc. (2021, Dec 8). BMC Helix Recognized as a Leader in Enterprise Service Management. PRNewswire
- Liu, S. (2021, Jun 23). Revenue of Oracle 2005-2021. Statista
- Liton, M. (2021, Jul 12). Sumo Logic Accelerates Expansion Across Japan. Globe Newswire
- Featured image by Mika Baumeister
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