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Pfizer Mission Statement | Vision | Core Values | Strategy (2024 Analysis)

Company: Pfizer
CEO: Albert Bourla
Year founded:
1849
Headquarter: 
New York
Number of Employees:
79,000
Type:
Public
Ticker Symbol:
PFE
Market Cap (August 2021):
$272 Billion
Annual Revenue (2021):
$81.3 Billion
Profit | Net income (2021): 
$21.98 Billion

Products & Services: Advil ǀ Celebrex ǀ Lyrica ǀ Robitussin | Viagra.
Competitors: Roche Holding AG | AbbVie | Eli Lilly and Co | Novartis AG | Merck & Co | Johnson & Johnson

Did you know? Pfizer found its major success during WWII by producing a large number of antibiotics (penicillin) to overcome the shortage of drugs.

Pfizer is one of the best-known pharmaceutical companies famous for its manufacturing and production of a wide variety of medicine and vaccines. Some major products of the leading company include lower LDL, neuropathic pain, Viagra, and antifungal.

Born in 1849 by Charles Pfizer, Pfizer has been a top-rated company for its innovative, and high-quality medical products in the world. Over 150 years, it has become the largest multinational corporation. Its mission and vision statement outlines its drive and goals to be the most prominent and profitable business. 

Pfizer’s annual revenue is $81.3 Billion.

Pfizer Mission Statement

“Our mission is to become the world’s most valued company to patients, customers, colleagues, investors, business partners, and the communities where we work and live.”

Pfizer has clear goals that it explicitly shows in the mission statement. It zeros down on its achievement and aims at exceeding patients and partners’ expectations. The given components are associated with Pfizer’s mission statement.

Pfizer Mission Statement Analysis

  • Making Healthcare Simplified and Accessible

Commitment to the job is one of the most important aspects of Pfizer’s mission statement. Since its birth, the leading pharmaceutical company emphasized its commitment and dedication to creating products and providing services that can address people’s health conditions more effectively.

The company shows its sincerity and trueness to this mission by manufacturing innovative medicines for patients and facing scientific challenges diligently. In addition, it develops products to address patients’ conditions.

  • Improving Quality of Life

The second element in the mission statement reiterates the first one. It shows Pfizer’s role as a pioneer to innovate medical products that improve people’s quality of life. As Pfizer aims to become the most valued company in the medical sector, it wants to focus on curing people’s conditions. The premier biopharmaceutical company promises breakthrough by upgrading its medical products.

It has gained a reputation via its exceptional medical products that can produce curative outcomes to leave a mark in patients’ lives.

Exceeding Expectations to Serve Community

Pfizer as an industry leader doesn’t limit its role to just creating medical products. The third component in its mission statement signifies its corporate responsibilities toward the community. The company has taken significant steps to extend its reach and create programs that can help people on a larger scale.

Pfizer aims to use its global presence to make a DIFFERENCE not only in the local communities but also across the globe.

Image credit: Stephen Foster

Pfizer Vision Statement/Purpose

“Innovate to bring therapies to patients that significantly improve their lives”

“We’re in relentless pursuit of breakthroughs that change patients’ lives. We innovate every day to make the world a healthier place. It was Charles Pfizer’s vision at the beginning and it holds true today.

Pfizer believes in evolving as a corporation. Its vision statement or purpose has been updated and incorporated new elements to signify its growth. However, the company’s desire to achieve its goals, in the long run, remains the same.

Here is an analysis of its vision statement and purpose

Pfizer’s Vision Statement /Purpose Analysis

  • Innovation for Product Betterment

Innovation in products has always been Pfizer’s motto also reflects in its vision statements. The leading pharmaceutical company focuses on making high-grade medical products and medicines. Pfizer’s product pipeline section is an indication that it wants to remain the most sought-after medical product company in the industry.

While pursuing this purpose, the company shows its commitment to manufacturing and providing products that can benefit the patient’s health directly. Pfizer reveals in its vision statement that its main concern is to develop products that improve patients’ lives.

  • Remain Competitive To Make World a Healthier Place

Throughout Pfizer’s growth as a leading pharmaceutical Company, it has focused on creating innovative and better products. It has helped the company remain competitive and stay ahead of significant industry giants.

Being able to enhance people’s health and well-being is the vision that Pfizer abides by as the most prominent pharmaceutical company. It conceptualizes the strategies and action plan it will take to expand as the most valued company of its kind.

Pfizer Core Values

The company has established a set of expectations to show what it needs to achieve for its patients and how it will go about those objectives. It is worth noting that the company’s core values support the continued progress in vision statements.

Pfizer incorporates four simple yet powerful values including equity, joy, excellence, and courage into its practices to define its culture.

  • Courage

For Pfizer, a breakthrough starts when someone challenges convention, particularly in the face of adversity and uncertainty. Through this value, the company pushes its teams to speak up, think big, and become more decisive.

  • Excellence

Excellence is a major core value of Pfizer to motivate its teams and employees to do their best and change people’s lives. The company believes that it happens only when the workforce focuses on what matters, divides its roles, and measures the outcomes.

  • Equity

Pfizer believes in equity and considers making people feel seen, cared for, and heard as the most important value. The company urges its teams to act with sincerity and integrity to become more inclusive and lower healthcare disparities.

  • Joy

Pfizer emphasizes on finding joy, taking pride, and recognizing one another.

 References & more information

 Tell us what you think? Did you find this article interesting? Share your thoughts and experiences in the comments section below.

Kevin Johnson

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