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Top 10 ULTA Beauty Competitors and Alternatives

ULTA Beauty is the leading beauty retailer in the US, but it does have some competition. Sephora, Sally Beauty, and Macy’s are other popular beauty retailers. Additionally, drugstore chains such as CVS and Walgreens offer a variety of beauty products and compete with ULTA Beauty [1].

List of the Top ULTA Competitors

1. Sephora

Year founded: 1969
Headquarter: Paris, France

Sephora is a beauty retailer that offers a wide selection of makeup, skincare, haircare, and fragrance products. They have various brands, making it easy to find something to suit any beauty need.

Sephora also has helpful beauty advisors on staff who can help customers find the perfect product [2].

2. Macy’s

Year founded: 1858
Headquarter: New York, United States

Macy’s cosmetics are known for their high-quality formulas and a wide variety of shades, making them perfect for all skin tones. Their products are long-lasting, affordable, and easy to apply for a flawless look every time.

With their diverse shades and formulas, Macy’s cosmetics are a must-have for all beauty lovers [3].

3. Colourpop

Year founded: 2014
Headquarter: California, United States

Colourpop is a fascinating cosmetics brand that offers high-quality makeup at an affordable price. Their products are vibrant and long-lasting.

Colourpop is a brand of choice for those who are looking to make a statement with their makeup. With a wide range of shades, finishes and, formulas, it is the perfect choice for any beauty enthusiast [4].

4. Sally Beauty

Year founded: 1964
Headquarter: Texas, United States

Sally Beauty is a great place to find all your beauty needs. They have everything you need, from hair care to skincare and makeup, to make you look and feel your best.

With their friendly staff and competitive prices, Sally Beauty is a brand of choice for all your beauty needs and a worthy competitor of ULTA Beauty [5].

5. Target Beauty

Year founded: 1902
Headquarter: Minnesota, United States

Target Beauty is a great place to find affordable beauty products. They have a wide variety of makeup, skincare, hair care, and other beauty products.

Target Beauty also offers special deals and promotions that make it even more affordable. I’m a big fan of Target Beauty [6]!

6. Walgreens Beauty

Year founded: 1901
Headquarter: Illinois, United States

Walgreens Beauty offers an extensive selection of cosmetics, skincare, and hair care. It is a must-have for all beauty needs.

The products of Walgreens Beauty are affordable and of high quality, making them the perfect choice for anyone looking to enhance their beauty [7].

7. CVS Beauty

Year founded: 1963
Headquarter: Rhode Island, United States

CVS Beauty is a great place to fulfill all of your beauty needs. From makeup to skincare, they have a wide selection of products.

CVS Beauty also offers great deals and discounts, making it an affordable place to buy beauty products [8].

8. Beauty Brands

Year founded: 1995
Headquarter: Missouri, United States

Beauty Brands offers a wide range of products that allow people to enhance their natural looks. From makeup to skincare, there’s something for everyone.

Beauty Brands also makes it easy to find the suitable products for your skin type and desired look. It guarantees quality products to make you look and feel beautiful [9].

The company has come a long way in recent years, offering various products to suit different needs and preferences. There’s something for everyone, from foundations and primers to lipsticks and eyeshadows.

They also provide tools and accessories to help you get the most out of your look. Whether you’re looking for a bold, dramatic or something more natural, Beauty Brands has you covered. With quality ingredients and innovative formulas, Beauty Brands is a strong competitor to ULTA Beauty [10].

9. Beauty Bay

Year founded: 1999
Headquarter: London, United Kingdom

Beauty Bay is an online store offering a wide range of beauty products at affordable prices. They provide top-quality makeup, hair care, skincare, and more.

Their customer service is friendly and helpful, and their delivery is fast and reliable. Beauty Bay is the perfect place to find beauty products for your needs [11].

Beauty Bay is a one-stop shop for all your beauty needs. Not only do they offer an extensive selection of affordable, top-quality products, but they also provide helpful and friendly customer service.

From makeup to haircare to skincare, you can find everything you need in one place. The best part is that their delivery is fast and reliable, so you don’t have to worry about your order arriving late. With such great products, prices, and service, it’s no wonder why Beauty Bay is a worthy alternative to ULTA Beauty [12].

10. Kohl’s Beauty

Year founded: 1962
Headquarter: Wisconsin, United States

Kohl’s Beauty offers a wide selection of makeup, skincare, and hair care products to fulfill all your beauty needs. Their products are affordable and easy to use, making them a great option for all beauty lovers [13].

From foundation to mascara, Kohl’s Beauty has something for everyone. Their lipsticks come in colorful shades, from bright and bold to subtle and natural.

For skincare, they offer cleansers, moisturizers, and serums with specific formulations to help keep your skin looking healthy and radiant [14].

Bottom Line

In conclusion, ULTA Beauty is a leading retailer in the beauty industry. However, several other retailers and brands offer similar products and services as ULTA Beauty.

These competitors and alternatives include Sephora, Macy’s, Walmart, Target, Sally Beauty, Kmart, Walgreens, and Kohl’s. Each of these retailers and brands offers a wide variety of beauty products and services, allowing consumers to make informed decisions when shopping for beauty products.

ULTA Beauty may be the most popular and well-known beauty retailer. Nevertheless, plenty of other competitors offer comparable products and services.

 References & more information

  1. Forbes, Ulta Beauty
  2. Sephora, Best Beauty Products
  3. Macy’s, Makeup and Perfume
  4. Colourpop, Home Page
  5. Sally Beauty, Home Page
  6. Target Beauty, Beauty
  7. Walgreens Beauty, Beauty Products
  8. CVS, International
  9. Beauty Brands, Home Page
  10. Beauty Brands, Brands
  11. Beauty Bay, Home Page
  12. Beauty Bay, Best by Beauty Bay Products
  13. Kohl’s, Health and Beauty
  14. Kohl’s, Sephora-skincare-beauty
  15. Featured Image by Manu Camargo

 Tell us what you think? Did you find this article interesting? Share your thoughts and experiences in the comments section below.

Kevin Johnson

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